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What is the Standard Cost for a Lead in Manufacturing?
There are a couple of ways to identify how much your business is really spending on leads. The numbers may surprise you. As a business in the manufacturing industry, your conversion rate plays a major part in figuring out whether or not your lead generation campaigns and strategies are helping your
3 Strategies to Simplify Lead Generation
Generating leads can seem like a major undertaking especially if you’re just starting out as a business owner and even if you’ve hit a sudden dry spell in your business. Lead generation doesn’t have to be difficult when you follow some basic guidelines to maintain a steady flow of
Why Should You Invest in Creative Direct Mail Marketing
When it comes to spending your marketing dollars, there is no shortage of options. You could buy social media ads, create an email marketing campaign, try pay-per-click, or even go old school with print, radio or TV ads. The choices can be overwhelming. But if your company is like most, your marketi
How Do You Combine Traditional Marketing with Digital Marketing?
Everybody’s talking about digital marketing. Email, social media – anything that lets you get to your prospective customers on their smartphone, tablet, or laptop is hot right now. But what about the traditional channels that have always worked for you, like direct mail? Are you supposed to just
The Most Creative Automated Lead Generation System
Automated lead generation systems are a boon to small businesses. They are efficient, cost-effective, and easy to use. They help businesses communicate with potential prospects in a way that saves the business time and money. Bringing More Creativity to Automated Lead Generation Systems Postlead is
Generating Leads with Direct Mail Marketing with a Digital Touch
Generating leads is the bread and butter of any business. Without leads, you cannot develop prospects. Without prospects, you’ll never get a sale. So, it all starts with the leads. You can position your business for success by generating leads in the most efficient and effective way possible. The
How Do You Combine Traditional Marketing with Digital Marketing?
Everybody’s talking about digital marketing. Email, social media – anything that lets you get to your prospective customers on their smartphone, tablet, or laptop is hot right now. But what about the traditional channels that have always worked for you, like direct mail? Are you supposed to just
Best Way to Generate Leads for a Small Business
If you want to build your small business, then you need leads! You probably have a database of existing customers and prospects, but is that enough? Probably not! So, what’s the best way to generate the leads you need to set your business up for success? Traditionally, there have been two methods
The Most Unique Way to Generate Leads for Your Business
Some businesses have been running low on creativity when it comes to finding new leads. We know this because our virtual and physical mailboxes are flooded with unwanted solicitations that generally say the same thing. All entrepreneurs and even large corporations are even guilty of sending them. It
How Realtors Can Get More Leads in the Real Estate Industry
In real estate, realtors live and die by their leads. Reaching out to a lead at the right time with a personalized message can mean the difference between getting that prime listing that practically sells itself, watching that property go to another broker, or watching someone else get to it first.